It can be integrated with the most relevant company sources, to monitor and analyse the performances of different international sales channels.
In an increasingly fluid markets, where consumers get to know the brand through different touch points, be they digital or not, the main challenges companies have to tackle are centrality and data analysis.
If we know our consumers’ preferences, their shopping habits, the way users surf websites, what they post on social media and how many times they open a newsletter we will be able to gather data and optimise marketing activities as well as choose the most relevant sales strategies.
The Commerce Intelligence Platform allows to share customised detail degrees on different business levels. A single dashboard allows to monitor the turnover trend, the order volume, average receipts and all the main indicators of digital sales, while comparing the trends over different periods of time. This will allow to work on flexible sales policies that cater to the ever-changing market and consumers’ needs.
The challenge faced by FiloBlu is to strategically support Brands and Retailers in choosing the sales and digital sales policies. A single and thorough data collection platform allows to respond to the ever-changing market immediately and swiftly.
Dialogue. Confront each other. Exchange ideas. Get to know one another.
A meeting is always an asset.