Industry_
Fashion and Accessories
Technology_
Salesforce
A digital project based on the in-depth understanding of the brand's identity, designed to showcase its collections.
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Objectives
Build a distinctive digital presence
Develop a solid and distinctive digital presence that strengthens brand awareness, effectively engages the target audience and generates measurable results in terms of online sales. A project designed as one team working together with the shared goal of acheiving important business objectives.
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Strategy
A strategic data-driven journey
We supported the brand with a targeted strategy, defining an effective strategy with the client and following it throughout its execution. Each activity was guided by continual online performance monitoring, with detailed analysis of the various traffic drivers for each market.
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Implementation
Integrated support for a unique experience
We partnered with the brand across all functions supporting the e-commerce strategy, the sales plan and operations management of the online store. On the customer experience end, we manage the pre and post-sales customer service, making sure the love Pinko has for its customers is felt through every touchpoint.
Innovation guides our consultancy and digital assets management, allowing us to effectively respond to the changing market and client expectations.