O bag

Omnichannel approach

More than consultancy, partnership

For O bag, we take care of international logistics, DEM campaigns development, SEO services, merchandising and daily management of the e-store as well as helpdesk operations in four languages. Together with the brand, we developed an omnichannel marketing strategy that ensured an optimized customer interaction throughout all shopping phases whilst growing a contacts database and supporting brand awareness.  

Come and see it with your eyes here: www.obag.it

Look, interact, feel

Time for restyling

The first step we took together with O bag led to a total makeover of its shopping experience. We reshaped the e-store and gave it a fresh look. The result was a more engaging and easier to use interface, reflecting the O bag ethos.

Unleashing creativity

Everyone can be a stylist

There is almost an infinite number of colours and colour combinations, and this is what O bag products are all about. That’s why we embedded a configurator on the e-store that allows users to create their unique bags, wallets, backpacks and accessories. 

Perfect gift

For all tastes and budgets

Customized O bag products are a perfect present. In addition, a gift card option makes the purchase convenient and stress free. Its 2019 Black Friday edition increased sales by 42% year on year. O bag’s new e-store caters to different needs offering 5 different gift card options.

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