Job Description

The CRM Manager has technical and Digital Marketing skills and is in charge of managing and updating the Clients’ CRM platforms. At the same time, he/she provides the Customer Relationship Management a strategic approach in terms of customer-centric logics.

Main responsibilities:

• Analysing clients’ architectures and internal flows, developing and implementing CRM projects
• Managing Client Databases and CRM platforms
• Analysing and subsequently structuring a strategic approach to the CRM in terms of customer-centric logics;
• Implementing, maintaining and updating the main platforms such as Hubspot, SalesForce and the like;
• Close cooperation with the whole Marketing team and retail department;
• Active involvement in the strategy and definition of the  activities related to client Database (DEM, Automation, etc.)

Requirements:

• Degree in Digital Marketing, IT and/or IT system technician diploma;
• Master’s Degree and/or advanced training in Digital Marketing;
• Proven experience in the described or similar position;
• Excellent oral and written knowledge of Italian;
• Knowledge and passion for the digital world and developing trends;
• Outstanding interpersonal and communication skills;
• Teamwork skills;
• Proactive.

Plus:

• Salesforce Sales Cloud certification
• Salesforce Marketing Cloud certification
• Hubspot certification