WHO WE ARE

 

In 2007, one of the two FiloBlu founders driven by curiosity and passion for the new information technologies reached the USA to work on a new e-commerce
platform called Magento, creating a partnership with a strong and fast-growing firm of Los Angeles.
In the meanwhile, the other one was making some experiments with this technology platform in their native land, Venice.

At the return from USA, in 2009, they founded FiloBlu to give life to a simple idea: to offer to small and medium enterprises the best ideas and open source technologies experienced in the USA. They are useful elements for presenting company and brand and for selling products and services all over the world.
So, FiloBlu operates with the typical spirit of our homeland and a punctual organization by projects to achieve business goals.

 

Our mission is to support the client to become, step by step, independent in managing a successful e-commerce channel,
starting with a shared strategy, with a spirit of partnership and innovation.
The path can expected a period of management in full-outsourcing.

 

WHAT WE (TRY TO) DO

Successful worldwide e-commerce: multi-currency, multi-language, multi-market, multi-collection or brand, multi-device; visited, fast e user friendly; easy to be managed and maintained.

We can deliver tailormade projects even with a full outsourcing service.

 

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Core e-commerce Services:

  • Business Analysis & Web Marketing Planning
  • Retail & Multichannel – Merchandising & Catalog
  • Web Design & Usability Support
  • Platform Development and Integrations
  • Project Management and Supply Chain Definition
  • Store Management & Merchandiser Support
  • Order and Frauds Management
  • CRM & KPI Definition
  • Hosting

Support for:

  • Payment & Taxes
  • Terms and Conditions Definition
  • Fulfillment – In & Out Shipping
  • Handling & Returns
  • Invoicing and Cashing
  • Customer Care
  • Catalog Definition
  • Digital Production (Copy and Shooting)
  • Localization (contents)

 

HOW WE DO IT

Starting from target sales definition on each market, with a consistent web communication for brand positioning, we define a way to create visits to increase the conversion rate; we design a tailor-made e-commerce solution for the customer, giving support in opening, promoting and managing the e-shop.

Approach

 
Let’s make it works:

  • Approach of partnership, results oriented
  • Starting from a global strategy with local marketing actions
  • With a custom made solution
  • No hidden costs
  • Traffic and sales data transparency
  • Unique integrated and dedicated structure for a full service support.

Our solution: open & complete, fast and scalable

  • Respecting price list, communication and image, for each market and brand
  • Real time contents, stock, size updates (clustered by country/market)
  • Worldwide market & delivery over 200 nations (Europe: 48-72 hours; Rest of the world: 3-5 working days)
  • Advanced marketing instruments
  • Multi-currencies & languages
  • Multi-brand & SEO friendly organization of catalogs and researches
  • Multi-interfaces, ready to exchange data, open to social and third part e-commerce and comparators.

 

OUR ORIGINS

NAME

Two Italian words into a global market for underlining the attachment to our homeland…
FILO: a thin line that links two business parts in a trusted partnership finalized to projects and opportunities for both;
BLU: blue is the color of huge spaces where you can quietly navigate without being disturbed by competitors.

OUR REGION

FiloBlu was born close to Venice, in the famous North East of Italy, which is considered the laboratory of Europe in London too. Here an investor can find both skills and tradition necessary to carry out many ideas.
In this area, creativity, culture and innovation are joined together to design and create motor bikes, shoes, luxury bags, fashion accessories but also furniture, food, glasses, clothes, jewelry, brands and sometimes pieces of art, famous in all the world.

 

OUR ATTITUDE